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Okiru
Smart Data. Smarter Transformation

Sales Strategy Training

Most teams don’t have a sales problem, they have a process problem. We align your ICP, Offers, Channels and CRM discipline, then install the habits, dashboards and cadences that create predictable pipeline and clean forecasts.

Quick Facts Strip

Delivery: In-person • Virtual • Hybrid
Scheduling: On request (no fixed public dates)
Durations: Half-day (4h) or Full-day (7h)
Audience: Founders, Sales Leaders, BDMs, Account Managers, Marketing/RevOps
Pricing (ex VAT): 
In-house ≤20 — R10,000 half-day | R18,000 full-day. 
Virtual private ≤20 — R8,500 half-day | R15,500 full-day.

Outcome:A practical go-to-market plan, clean CRM and a weekly cadence your team can maintain.

Download Sales Strategy Brochure

Curriculum / What You Will Learn 

  • ICP & Offers: Who you target, Why they buy and The Value Prop that earns meetings.
  • Channels & Playbooks: Outbound (Email/Phone/LinkedIn), Partner, Events and Content, What to run and how to measure it.
  • Pipeline Math: Capacity, Conversion Benchmarks, Meeting Targets and Forecast Logic.
  • CRM Discipline (Zoho/HubSpot): Stages, Entry/Exit Criteria, SLAs, Automations and Handoffs (MQL→SQL→Deal).
  • Prospecting → Proposal → Close: Cadences, Objection Handling, Mutual Action Plans and Win/Loss Reviews.
  • Dashboards & Governance: The 8–10 Metrics that matter, Weekly Pipeline Reviews and Monthly Retros.

Deliverables (You Keep Them)

  • ICP & Messaging pack (ideal customer profile, pains, triggers, proof points)
  • Meeting-setting toolkit: email + LinkedIn + call scripts, cadence timings
  • CRM pipeline template (stages, definitions, SLAs, fields) for Zoho/HubSpot
  • Automations checklist (assignments, tasks, reminders, handoffs)
  • Forecast template and dashboard spec (owner, metric, data source, cadence)
  • 30/60/90-day sales plan with roles, targets, and weekly rituals
Okiru Sales Strategy Training

Optional Add-Ons 

  • RevOps quick audit: fields, layouts, automations, scoring, and data hygiene
  • Compliance for outbound: POPIA-friendly outreach and consent tracking
  • LinkedIn prospecting clinic (profiles, connection logic, content hooks)
  • Marketing alignment: MQL/SQL contract, UTMs, and campaign attribution
  • Comp & incentives 101: simple, fair plans that drive the right behaviour

FAQ

Will you set up our CRM for us?

This training installs the system (process, fields, dashboards) and gives you the templates. Full implementation can be scoped as a separate RevOps project.

Is this for outbound only?

No. We cover inbound, outbound and partner motions, then help you choose where to focus first.

Can you tailor for our industry?

Yes. We’ll adapt ICPs, messaging, and sequences to your market and ultimate goal.

Is the sales strategy training Virtual or hybrid?

Both are available via Zoho/Teams/Zoom with digital toolkits.